Worlds biggest ICE car maker Toyota just admitted it had far higher emissions than it previously claimed- up 45% to 575 million tonnes!
That would rank it 12th among the highest emitting countries, next to Canada.
Time to change stance on EVs maybe?
Remember, they actively lobbied AGAINST EV subsidies. That’s how much they really care about reducing emissions.
I’m not surprised. The lifecycle environmental impact of an ICE vehicle is terrible and, with the most vehicles on the road, Toyota is now a major polluter.
Toyota is that kid who peaked in high school. Strong start on the electrification front with the Prius that made them look like they were a modern, forward-thinking company - and they’ve been trying to ride that ever since.
They also said the fabled solid state battery in 2030 will be limited https://electrek.co/2023/11/21/toyotas-long-range-solid-state-ev-batteries-limited/
Oh yeah, well I just started a company that sends out press releases promising 1,000 solid-state batteries in every home by 1965.
Toyota also manufactures like 10 million cars a year though.
And my company’s proclamations about battery tech are only slightly less accurate than Toyota’s.
‘Greenpeace and InfluenceMap identified Toyota as the third most influential negative climate lobbyist globally, after Exxon Mobil and Chevron, accusing it of lobbying against vehicle pollution standards as well as working to slow the uptake of EVs.’ - as per article
This should tell you everything about Toyota’s stance on EV’s that you need to know
Toyota cut a secret deal with oil companies years ago over battery patents.
https://en.m.wikipedia.org/wiki/Patent_encumbrance_of_large_automotive_NiMH_batteries
Thanks for sharing this. Interesting read 🙏🏼
Toyota can’t see the future. They’re poised to become to next Sears or Blockbuster and will be a lesson taught in MBA classes about not changing with market conditions.
Wait until you look up the p90 climate models instead of the more popularly quoted p50 model numbers
Whoa this sub is like a cult.
Free kool-aid for everyone!
Not just the sub. In large parts of US and EU we were apparently able to sell silver bullets to the public so effectively.
What a sad downfall this is. I remember learning about Toyota in my business class about how they revolutionized car manufacturing and supply chain logistics. Now we can use them as a case study in a political economy class about what happens when private companies get too powerful and use their resources to lobby against competitors instead of innovating.
These dinosaur companies won’t survive the change. Ford is also scaling back production. Sad state of affairs.
Europeans again, take the lead in mandating what other countries put forward
The Brussels effect.