Netflix Pricing Shakeup Removes Cheapest Ad-Free Plan In U.K. and U.S.::Online streaming giant Netflix has quietly removed its ad-free Basic plan, forcing users to pay more or sit through adverts to keep costs down.

  • Astroturfed@lemmy.world
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    1 year ago

    Define successful? They were only really profitable over covid as people with nothing better to do subscribed in mass. Theyve been on borrowed time since all the content started getting pulled. Their business model stopped working 4-5 years ago and they’re just trying to do anything to stay afloat now.

    • CaptObvious@lemmy.world
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      1 year ago

      Forbes (2020) seems to disagree: “Viewed from the lens of net income, Netflix has been performing well, with its net profits growing 3x from around $0.6 billion in 2017 to $1.9 billion in 2019.” If their profitability increased during the pandemic, as seems likely, this feels more like another naked money grab. It’s almost guaranteed to drive away users, something that they can ill afford under any circumstances.