Apple’s most valuable intangible asset isn’t its patents or copyrights - it’s an army of people who believe that using products from a $2.89 trillion multinational makes them members of an oppressed religious minority whose identity is coterminal with the interests of Apple’s shareholders.
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If you’d like an essay-formatted version of this thread to read or share, here’s a link to it on pluralistic.net, my surveillance-free, ad-free, tracker-free blog:
https://pluralistic.net/2024/01/12/youre-holding-it-wrong/#if-dishwashers-were-iphones
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@[email protected] IMO, if you’re in the Apple cult, you should be invested in Apple the company. Nearly 40% of Apple shareholders are non-insider individuals. A share of AAPL is currently valued at less than $200, less than a new iPhone. If you haven’t already joined us, save your cash back on Apple Card purchases, invest it in Apple stock, and merge your interests.