I know that the source is more focused on retro gaming as a topic but the topic of this post is Google and its pagerank algorithm which is more appropriate for this community.
We’ve all noticed the enshittification of Google Search over the last few months, but it’s still hard to hear how it is affecting content creators and putting them out of business so we can see 20 AI generated spam pages about whatever our query is.
…months?
Homie, Google search took a downturn in 2012, then a sharp downturn in 2018.
Months??
Over a decade.
Have you seen it recently? In the last month or two, it feels like they just flipped an enshittification switch and suddenly made the engine completely unusable. Its results are completely fucking bonkers now. Not least of which is because 90% of them are sponsored ads that aren’t necessarily relevant to what you searched.
Now even using quotes and specific sites isn’t guaranteed to get what you are looking for…
It was so good in 2004. It would find the good shit until people gamed the backlink strategy to the point Google stopped really using it
Yup. By and large, the SEO industry is a cancer.
In the last few months there has been the highly visible changes that include adding the generative AI search experience but you are right. Google search has been getting more and more useless as time has gone on