Here is the English translation
In June, ASUS announced to employees through an internal letter that it would carry out an organizational reorganization, and although ASUS repeatedly stressed that it was not going to lay off employees, in July it cut the staff of the PC department, affecting the employees in Taiwan and Suzhou, China. However, ASUS’s layoffs have not slowed down, and now an informed source revealed to the “Science and Technology News” that “this afternoon, some units in the commercial sector were called downstairs one after another, and the units including engineers and procurement were directly cut in half.”
According to the initial ASUS internal letter, the commercial computer team planned and went to the mobile phone product department; People familiar with the matter pointed out that some talents have just been merged into mobile phone units, but they have been laid off; Originally, ASUS stated that after the organizational reorganization, the human resources association had internal matchmaking vacancies, but in fact, human resources did not want to match for these employees, and had to find internal vacancies by themselves.
As for why some employees were merged into mobile phone units, but then laid off? The person familiar with the matter pointed out that the Asus mobile phone has two series, ROG and Zenfone, but now the latest Zenfone 10 will be the last generation of this series, and the Zenfone team will be merged into other departments in the future, or directly into the ROG team.
It is understood that this wave of commercial sector employees who were laid off by ASUS will be until next month.
Here is more context ASUS layoffs, commercial team/smartphone division merger, esports consolidation and personal computer team
Best case is that they mean the Zenfone line is dead and the rog still lives. But even then that still hurts.
Me: “Maybe next year’s zenphone will finally check all of my boxes and I can break free from the giant phone universe.”
ASUS: “Hold my beer.”
I mean there is the Sony xperia 5 v.
Welp. That sucks dogshit :(
Guess its good the zenphone 10 at least came out before this happened, but its frustrating I won’t have them as an option in the future :(
They cut their PC division too? What the hell are they planning to sell, then?
Cut staff, not the whole division. The headline is somewhat misleading.
Their merging their design teams in Taiwan. But laying off their production teams in China.
Damn. Sounds like another LG situation for a phone division. That sucks.
Because it is, since the manufacturing cost is too high
Is it the same situation? I’m only worried because they merged with ROG phone division, but they should still be making phones no?
Also, are you the same guy from the Android subreddit?
My understanding is the production lines are being shut down and design teams have been merged. I would assume the same thing would happen to rog phone even though it’s the ROG team that makes it.
I’m not the same guy who posted the article on the Android subreddit. But I do tend to the mega threads there and on c/android,
I meant did you use the same username here
Edit: coz I recognise the turtle. Also, I haven’t visited reddit since third party apps stopped working
NICE!
I only post on reddit because I’m allowed to post the lemmy links of the same posts. I use reddit a lot less now as well.
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The last two zenfones both have headphone jacks and were reasonably priced given their hardware, so I’m not sure what this is referencing.
They where still making pretty decent smartphones though. It’s a shame their update support was abysmal. That was the real deal breaker for me.
My ZenFone 2 is my favourite android phone I had till today. I still miss a lot of the small stuff you could do with it. Also the official case was great, which brought the phone into a completely different UI.
I was actually strongly considering a zenphone 10 until this announcement. Now I’m wary that the already-short software support will be even shorter.
If they’re still working on ROG Phones, then they’ll still have the software engineers to put out software updates for the Zenfones.
It does suck that they seem to be killing the Zenfone line right when it got really good though.
Probably like LG. They would have a skeleton crew doing the updates that they promised already.
checks…
Oh thank goodness my PC mobo is a gigabyte.
Crazy to think gigabyte was the bane of everyone’s existence just a few years ago.
Did they get better? My view of them is still pretty shit. I got a b660m ds3h motherboard which apparently has heating issues so I can’t upgrade to higher power cpu in future. And the whole psu fiasco as well. Probably never gonna buy a gigabyte again.
What happened a few years ago? I forgot. My last two PC builds were from Gigabyte, really been happy with them.
I remember that gigabyte more or less made really crappy GPUs (Vega only)/mobos during the Vega era
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