Research methodology FAQ | Original article | Full report

Alright so here’s the absolute baseline if you want to do better (also seen in the article), if you wanna be a little bitch about this go somewhere else:

1. Buy less shit: Manufacturing happens in advance but this way you’re not adding to the numbers for their next run.
2. Use what you have: idc if you have to buy new shoes, but this is literally the most sustainable thing you can do
3. Repair and mend: This kinda depends tbh, if you have a nice set of goodyear welted shoes/boots then this is easy. Sneakers were meant to be broken and thrown out.
4. Don’t be an idiot: If you bought a pair of shoes in resellable condition, resell them. If you’re buying new shoes, shop conscientiously (that means second-hand, or repairable kit from sustainable & ethical brands).