The fact that if they’re not baiting and switching people, folks might actually be able to shop around for the best listed price rather than getting swindled by the “cheapest” up front. Particularly for poorer people, surprise fees can really hurt your ability to treat yourself once in a while and still meet your financial goals.
Thats part of the point, It makes the upfront pricing more visible. Clear, easy to understand information means better purchasing decisions are made by consumers.
It’s a lot harder to sell a $1500 phone than it is to sell a $1000 phone with $500 in extra fees tacked on at the time of purchase.
What’s going to stop the companies from just rolling that convenience fee into the price of the service though?
The fact that if they’re not baiting and switching people, folks might actually be able to shop around for the best listed price rather than getting swindled by the “cheapest” up front. Particularly for poorer people, surprise fees can really hurt your ability to treat yourself once in a while and still meet your financial goals.
Thats part of the point, It makes the upfront pricing more visible. Clear, easy to understand information means better purchasing decisions are made by consumers.
It’s a lot harder to sell a $1500 phone than it is to sell a $1000 phone with $500 in extra fees tacked on at the time of purchase.
There’s nothing wrong with that, because it’s the advertised price. It’s unethical to say that something costs $1 and then charge them $2.
Then at least you could compare the true cost of things up front